About

Our Heritage is a multi-year program designed to increase enrollment in Chabad Jewish Day Schools. The COVID-19 shutdown presents a tremendous opportunity to open the doors of Jewish education to new families. The goal of the program is to create a paradigm shift in Jewish day schools’ orientation towards new enrollments and ultimately generate interest and success that can lead to a national movement of day school enrollment.

Rationale

The COVID-19 school shutdown has created an opportunity for Jewish Day Schools to increase enrollment.

  1. Jewish Day Schools (and private schools) have been showcased at their best during this crisis, having in the main responded with resourcefulness and agility with online schooling.
  2. Jewish Day Schools tend to be smaller, with greater ability to monitor any future outbreak (G-d forbid) and the ability to institute rigorous protocols for cleanliness and safety.
  3. This is a moment of introspection, with people thinking about what really matters in life. The school shutdown has called into question the value of schooling in general – whether it is simply babysitting and/or conveying facts and figures or is schooling more meaningful in the form of instilling values and spirituality.

The Our Heritage program is designed to motivate Chabad Day Schools to utilize this opportunity to expand enrollment to new families who would normally send their child to public school.

Rationale

The COVID-19 school shutdown has created an opportunity for Jewish Day Schools to increase enrollment.

  1. Jewish Day Schools (and private schools) have been showcased at their best during this crisis, having in the main responded with resourcefulness and agility with online schooling (in contrast to the public-school system which had much more resistance to adapting to the new need).
  2. Jewish Day Schools tend to be smaller, with greater ability to monitor any future outbreak (G-d forbid) and the ability to institute rigorous protocols for cleanliness and safety.
  3. This is a moment of introspection, with people thinking about what really matters in life. The school shutdown has called into question the value of schooling in general – whether it is simply babysitting and/or conveying facts and figures or is schooling more meaningful in the form of instilling values and spirituality.

It is imperative to seize this unique moment in time to create a trend of increasing enrollment in Jewish Day Schools this Fall. The Our Heritage program is designed to motivate Chabad Day Schools to utilize this opportunity to expand enrollment to new families who would normally send their child to public school.

OUR HERITAGE NUMBERS

0
New Students Enrolled
0
Jewish Day Schools

Methodology

Phase 1 – 2020/21: Our Heritage aimed to award at least 10 schools a $25,000 matching grant challenge, contingent on enrolling at least 10 new students per school. This grant could be used to subsidize tuition, increased staffing, remedial assistance, or other needs. The grants can be utilized by each school to support the increased enrollment in whatever way they deem necessary: subsidizing tuition for newly enrolled students, hiring a school liaison to accommodate the needs of new families, additional hiring, etc. Nechamas Yisrael has also partnered with Our Heritage to provide additional tuition subsidies to newly enrolled families on a case by case basis. Check back this spring for grant opportunities for the 2021/22 school year.

Participating Schools in Phase 1:

  • Bader Hillel Academy, Milwaukee, WI
  • Chabad Early Learning Center & The Academy of the Arts and Sciences, Bayside, NY
  • Chabad Hebrew Academy, San Diego, CA
  • Desert Torah Academy, Las Vegas, NV
  • Jewish Institute of Queens, Queens, NY
  • JNY Day School, Toronto, ON
  • Mazal Jewish Day School, Brooklyn, NY
  • Shaloh House Jewish Day School, Brighton, MA
  • Silverstein Hebrew Academy, Great Neck, NY
  • Slater Torah Academy, New Orleans, LA
  • South Florida Jewish Academy, Coconut Creek, FL
  • Tamim Academy, Burlington, VT
  • The Academy of the Arts, Redondo Beach, CA

Check back here to participate in Phase 2 for the 2021-2 school year.

Our Heritage Program Committee

  • Mr. Bob Aronson, Chairperson
  • Mr. John Goodman
  • Mr. Shneur Hirsch OBM
  • Mrs. Devora Leah Hirsch
  • Mrs. Chanah Rose Ms. Ed.
  • Rabbi Zalman Shneur
  • Mr. Dan Smith
  • Rabbi Shais Taub

Sponsors

  • Alan & Lori Zekelman
  • Anonymous Foundation in Milwaukee
  • Shneur OBM and YLT Devorah L. Hirsch
  • Yosef I & Batsheva Popack
  • Bram Family
  • Modway Inc.
  • Mrs. Gloria Kaylie
  • Mr. Josh & Robyn Goldhirsh
  • Blavatnik Foundation
  • Rabbi Noach Weinstein & Rabbi Leibi Marosov, in loving memory of Shneur Zalman ben Gimpel Avrohom Hirsch

Media Coverage

In the midst of the COVID-19 pandemic, a new matching grant initiative, the Our Heritage Program, aims to recruit Jewish public school students to in-person Chabad day schools for the fall semester.

Rabbi Zalman Shneur, the executive director of the Brooklyn-based Menachem Education Foundation, an organization dedicated to improving Jewish and Chabad education, and the creator of the initiative, believes that COVID-19 and resulting remote learning in many public schools presents a unique occasion for Jewish schools around the country to appeal to new students from the secular community.

Read more at The Jewish News

When public schools shut down, Jewish day schools saw a tremendous opportunity to open the doors of Jewish education to new families.

That was the goal that launched the Our Heritage project, a new grant-matching initiative by the Menachem Education Foundation that seeks to bring Jewish public-school students into quality Jewish day schools. Developed in direct response to the COVID crisis, the Our Heritage project is designed to embrace this unique moment in time towards the long-term goal of increasing enrollment in Jewish Day Schools.

Read more at COLLive